Key Points:
The social platform is partnering with the National Football League (NFL) and announcing a Super Bowl-themed NFT for the two cup finalists. It has minted 500,000 limited edition Super Bowl LVII collectible Avatars, which went online on February 6.
Tailor-made soccer avatars featuring the Kansas City Captains and Philadelphia Eagles. This allows NFL Redditors to show their support within the app.
The company minted 500,000 limited editions of Super Bowl LVII Collectible Avatars, which were released on February 6. Each fan can choose a free NFT avatar before the Super Bowl event on February 13.
Reddit registered the highest number of minted NFTs in a single day on December 16, 2022, with 479,878 minted. The Super Bowl-run Mint currently holds second place with 312,513 NFTs stamped on February 7, as of the time of this writing.
Reddit’s massive NFT minting over the past two months comes ahead of the company’s upcoming NFT offer in partnership with the National Football League (NFL).
Reddit minted 4 million NFTs between December 12 and February 7. It also saw many NFT avatar holders grow from 306k to 1,789 million in less than two months. The company now boasts over 9 million NFT avatars, all molded on Polygon.
With Reddit’s recent launch of collectible NFT avatars, the company is finally monetizing concepts that are increasingly familiar to its users. For the most engaged users on Reddit, this can be a long-term boon. Reddit’s recent NFT launch comes two years after the Avatar Builder platform’s launch. Users can choose to upgrade with unique parts that can be purchased on-site.
Reddit Avatars could be one of those trending projects, and with seasonal releases like these, Reddit can continue to maintain interest and engagement, then move into action application.
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