After three years of development, Ultra, a gaming ecosystem in partnership with Ubisoft, AMD and Atari, announced in a press release with CryptoSlate that its mainnet will go live on June 29th.
The team says the launch marks an important milestone for the project and means developers can start building on the platform. The closest comparison in the centralized space would be a digital game distribution platform like Steam or the Epic Games Store.
In contrast to these centralized platforms, however, all games on Ultra will be NFT, which means that the buyer has full ownership and does not have to sacrifice their property to third parties.
We are happy to announce that our mainnet is ready and will officially launch on June 29th!
Ultra is a full-fledged ecosystem designed to meet all of your gaming needs in a single app.
Discover the future of gaming now: https://t.co/xphgczqxh8 pic.twitter.com/WKo1gZ7EAC
– Ultra (@ultra_io) June 25, 2021
The goal is to ensure real ownership of digital assets such as games and in-game items and means that user-generated content can be bought, traded and resold in the marketplace.
Nicolas Gilot, co-CEO of Ultra, said gamers and developers can make money through games and by creating, selling, and reselling their power in popular games.
For example, a player who created a character in the popular MMO World of Warcraft can code it and sell it to new players while the game’s developer, Blizzard, also gets their share of the game. Nikolaus says:
“The launch of Ultra Mainnet is an important milestone for us. We are excited to get closer to releasing this platform to the public. With Ultra Blockchain, we’re going one step further to provide a truly unique ecosystem that offers players and game developers unmatched value. “
“The possibilities are endless. We’re working hard to revolutionize the way players and game developers are paid, and to get them recognized for spending time doing what they love.”
The Ultra team is also focused on building partnerships with gaming and hardware giants. Most notably, it has received support from developer Ubisoft and chip maker AMD. It has also teamed up with gaming pioneer Atari.
Nicolas Pouard, director of blockchain initiatives at Ubisoft, previously said:
“We are very excited to be working with Ultra. They are a solid team, pioneers, and we know we can learn a lot from working with them. Our approach is the same as always, we want to support the best projects in the ecosystem. “
Using Ultra means developers can reduce the resale and trading of games and in-game items, and set parameters for each tradable item to ensure that it suits their needs. Ultra gives gamers and game developers more control over digital assets to take advantage of the new opportunities that Ultra’s blockchain offers.
Ultra says its blockchain is designed to work with any application and is focused on providing developers with multiple benefits including ease of use, reliability, low cost of ownership, tax compliance, regulatory compliance, intellectual property protection and security, no transactional and non-transactional Entry fees and high transaction throughput.
Ultra is expected to release its first publicly downloadable client in July. Users can register and reserve their platform usernames and access the Ultra Wallet app, which enables the purchase of Ultra’s native UOS tokens and allows them to send and receive UOS tokens to friends online.
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