Key Points:
According to CEO Nick Johnson, the .box domain name is being created in collaboration with My.Box. It will be a blockchain-based internet name service that will be pushed out for Ethereum users and enabled by the Ethereum Name Service protocol, allowing for direct links to websites and the ability to send an email.
The .box domain will be registered and transferred via the Ethereum blockchain. The related NFT will be owned by both the Domain Name System and My.Box ENS-based names. My.Box is scheduled to become operational in September. One user wondered about .box’s censorship resistance:
“Will .box on ENS be as censorship resistant as .eth is, where the only power that exists is the power to decide who is allowed to register, but once someone is registered the name cannot be taken from them until registration expires?”
Johnson answered:
“No; ICANN requires that they have an AUP and adhere to the UDRP process, so there will still be a way for names to be seized.”
Ethereum Name Service now runs the .eth name service for Ethereum users, providing a short and easy-to-remember alternative to large and complicated Ethereum crypto addresses. Unlike .eth, which does not use the internet’s normal naming system, DNS, the .box domain will be available through ENS on all web browsers. This is a critical merging of the project’s ENS and DNS technologies.
Ethereum Name Service is a trailblazing initiative in the field of Web3 identification, best known for its $500 million ENS token airdrop in November 2021. Each domain name will essentially be an NFT established on Ethereum that will be used to identify the holder. Customers will be able to choose a name that will be printed on the .eth domain name, then mint and pay a rental charge for Ethereum Name Service to use for a certain amount of time.
According to the most recent report, Ethereum Name Service has 2.7 million.eth domains registered, with $1.4 million in money returned to the project in May 2023.
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Harold
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