Key Points:
Semler Scientific, an innovative firm developing marketing technology for healthcare industries, has published a major turn in their financial strategy to shift toward Bitcoin as their main treasury reserve asset.
The strategy was unveiled by the board of directors, marking yet another major milestone in the long march toward mainstream acceptance of the top cryptocurrency.
The firm announced the purchase of 581 Bitcoins for a total of $40 million, flexing the financial muscles of the leading cryptocurrency in the market space. Other firms, such as MicroStrategy, that have already shown their increasing prevalence of Bitcoin in the financial space are companies like Semler Scientific.
The journey of Bitcoin in the current year has been of large strides, with the US Securities and Exchange Commission (SEC) in January giving the green light to Spot Bitcoin ETFs.
Since then, a series of financial organizations have started recognizing and embracing the cryptocurrency. The new Bitcoin treasury strategy of Semler Scientific and the $40 million acquisition of Bitcoin by the company is a major highlight of the status of Bitcoin as the primary treasury reserve asset.
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In a recent press release, Chairman of Semler Scientific, Eric Selmer, shed light on the significance of the decision. “Bitcoin’s status as a reliable store of value and an appealing investment underpins our Bitcoin treasury strategy and recent acquisition,” stated Selmer.
He further said that Bitcoin is a “major asset class” with a market value of $1 trillion. Selmer explained that Bitcoin’s unique attributes make it a finite and scarce asset, which could provide a reasonable hedge against inflation.
He pointed to Bitcoin’s “digital, architectural resistance” as a distinguishing feature that gives it an edge over other asset classes, such as gold.
Semler Scientific published that the firm had invested ample time in studying alternative treasury assets. Even after studying the potential use of cash, the firm discovered the advantages of the functionality and feasibility of Bitcoin as a treasury reserve asset.
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