The president of Square Enix underlined in a new year’s letter posted on the company website that adding blockchain technology into gaming had “the potential to enable self-sustaining game growth,” based on the idea that each game will have its token economy.
He said that the token economy would encourage players to interact with interactive game content and organically increase variety in games, which is essential for self-sustaining game growth. Matsuda stated that his organization is considering creating its own blockchain-based coin in the future.
Matsuda also cited NFTs (non-fungible tokens) and the metaverse as key trends for 2021, noting that the company has become more aggressive in allocating investments and R&D in areas such as identified AI, the cloud, and blockchain games — which were designated as the company’s new business domains in 2020.
Matsuda acknowledged that the present speculative trading of NFTs is not ideal but believes that the issue will be resolved when the tokens become more widely used.
Meanwhile, the company’s president acknowledges that some existing game players who “play for fun” are dubious of these new trends. He wrote:
“However, I believe that there will be a certain number of people whose motivation is to “play to contribute,” by which I mean to help make the game more exciting. Traditional gaming has offered no explicit incentive to this latter group of people, who were motivated strictly by such inconsistent personal feelings as goodwill and volunteer spirit,”
Sega, another prominent Japanese game maker, faced anger from fans of its own invention, Sonic the Hedgehog, after announcing support for NFTs in April last year. Some Sonic the Hedgehog fans pointed out that NFTs might potentially hurt the environment, which contradicts the ecological values of the iconic video game franchise.
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