Market

Google Trends: Search query “NFT” rises to 100, while “Bitcoin” and “Ethereum” below 30. fall

While Bitcoin, NFT assets, Ethereum, and crypto markets had a boom year in 2021, they didn’t make it into Google’s “Top Search of the Year” rating.

Interest in Bitcoin, Ethereum, and cryptocurrency has subsided due to Google search trends. Basically, Google Trends analyzes the popularity of the top searches around the world and in the region and rates certain keywords and phrases based on the number of searches.

In the past year, crypto assets like BTC and ETH have rallied tremendously and reached record prices. Usually when the price hits a new high, Google Trends sees the global query go up and the opposite happens when the price goes down.

Search volume for keywords “Bitcoin”, “Ethereum” and “Cryptocurrency” | Source: Google Trends

The indices show that the keyword “Bitcoin” reached 100 points in the week from 16 to 22 May 2021, a decrease of 72% to the current 28 points.

The query score for the keyword “Ethereum” is now only 8 points, 68% below the high of 25 points in 2021. “Cryptocurrency” has a score of 3.75% less than a high of 12 in May.

Query result “NFT” reached 100 this week

The query score for the keyword “NFT” reached its high of 100 this week according to Google Trends statistics from Friday. In the first week of January 2021, this number stayed at the 1-point mark, then rose slowly in the first six months , but it rose dramatically through the end of 2021 and into the new year.

Searches for the keyword “NFT” | Source: Google Trends

While total crypto market capitalization has been falling recently, the query for “how to sell Bitcoin” has dropped 12 points, 88% lower than the week of May 14-20, 2 years ago.

Inquiry scores for “how to sell Bitcoin” and “how to sell Ethereum” | Source: Google Trends

This week, the query for the term “how to sell Bitcoin” reached 100, while “how to sell Ethereum” reached a value of 12. Interest in the term “how to sell Ethereum” rose by 15 points at this point.

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Annie

Championing positive change through finance, I've dedicated over eight years to sustainability and environmental journalism. My passion lies in uncovering companies that make a real difference in the world and guiding investors towards them. My expertise lies in navigating the world of sustainable investing, analyzing ESG (Environmental, Social, and Governance) criteria, and exploring the exciting field of impact investing. "Invest in a better future," I often say. That's the driving force behind my work at Coincu – to empower readers with knowledge and insights to make investment decisions that create a positive impact.