Crypto has entered the mainstream, according to the managing director of Blockchain and Digital Assets at the Commonwealth Bank of Australia.
Since allowing users to buy and trade digital assets last year, Australia’s largest bank by total assets has seen a considerable increase in crypto activity on its app.
Sophie Gilder, managing director of Blockchain and Digital Assets at Commbank, said the response to the bank’s app has been “overwhelmingly positive” on the opening day of Blockchain Australia’s five-day Blockchain Week conference in Sydney.
The app represents a significant step forward in the country’s consumer adoption of the underlying technology.
Gilder, along with several other representatives from Macquarie, Visa and JPMorgan said their business decisions around crypto products were being driven largely by consumers in a “rapidly evolving” environment.
“About 900,000 of our customers have transferred money to crypto exchanges over the last two years,” said Gilder. “One in three Australians have a banking relationship with CBA. So we see this activity happening, our customers are already there, already in this space. You can say it’s already mainstream based on our stats.”
Gilder also said that while the feedback had been generally positive the biggest complaint of the bank’s app came from customers who had not yet been let into the pilot.
CBA announced back in November it would be launching its crypto pilot program to select customers enabling them the ability to buy, sell and hold digital assets, directly through the bank’s CommBank app. After launching in December, the bank became the first of its kind in Australia to offer crypto products directly to its customers.
In order to assist in its design and custody service, crypto exchange Gemini and blockchain analysis firm Chainalysis were brought in to assist. There are currently 10 crypto assets for purchase including bitcoin and ether.
Chainalysis’ suite of tools allows the bank to “analyse exactly what’s happening on the blockchain,” Gilder said who added, “five years ago you may not have had that level of confidence.”
Join CoinCu Telegram to keep track of news: https://t.me/coincunews
Follow CoinCu Youtube Channel | Follow CoinCu Facebook page
Annie
CoinCu News
George Town, Grand Cayman, 22nd November 2024, Chainwire
Inflation Warning by Vanguard highlights risks during Trump’s term, citing tariffs and tighter labor markets…
Clanker token trading volume hit $59.8M on Nov 21, accounting for 14.75% of PumpFun. Fee…
Bitcoin Spot ETF inflows hit $1.005B on Nov 21, led by BlackRock’s $608M and Fidelity’s…
Discover the success story of a New York tech entrepreneur who made $72M from a…
Discover the best cryptos to buy and hold today: Qubetics leads with 1000x potential, Ethereum…
This website uses cookies.