SANTA MONICA, CALIFORNIA – 23 March 2022 – KRAFTON, Inc., the makers of the globally popular PUBG: BATTLEGROUNDS battle royale game, today announced a partnership with Solana Labs to help the development and promotion of blockchain-based games and services. Solana is a decentralized blockchain designed to provide the globe with scalable, user-friendly apps.
Solana is the most efficient blockchain in the world. It provides developers the confidence to build for the long haul by ensuring predictable growth without sacrificing security or compliability. Solana’s speed is fueled by a single global state that can process tens of thousands of smart contracts simultaneously, as well as Proof of History, a distributed clock that enables low-latency, sub-second finality throughout the global state.
The two firms will collaborate on the marketing and design of blockchain games and other blockchain technologies, as well as on investment prospects.
“KRAFTON will continuously see ways to work closely with blockchain companies like Solana Labs as we work toward establishing our Web 3.0 ecosystem,” said Hyungchul Park, Lead of Web 3.0 Roundtable at KRAFTON, Inc. “As one of the best global high-performance blockchain with strength in high speed and low fees, Solana represents the best of the Web 3.0 ecosystem and its technologies. Through this cooperation, KRAFTON will acquire the insight needed to accelerate its investment in and output of blockchain-based experiences.”
“We’re excited by KRAFTON’s commitment to build the future of gaming on Solana,” said Johnny Lee, Head of Games Business Development at Solana Labs. “KRAFTON is an established innovator in the games industry and we are excited to be part of their next level up. We are seeing gamers increasingly seek out on-chain games and gaming companies who respond quickly to this demand will set themselves up well for ongoing success.”
This agreement underscores KRAFTON’s commitment to accelerating new business opportunities in 2022. Last month, the company announced that it will get into the web 3.0 and NFT businesses based on its game development capability and operation experience acquired from PUBG: BATTLEGROUNDS that is loved by players around the world. Since then, the company has announced investments and collaborations with partners from other fields related to NFT, metaverse and blockchain, including Seoul Auction Blue, XX Blue and NAVER Z (Zepeto).
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