DeFi Reviews

Review KOLnet ($KOL) – World-first Marketing Launchpad introducing Initial Marketing Offerings (IMOs)

KOLnet is a Marketing Launchpad connecting projects to Micro KOLs by utilizing multichain token pools and Proof of Marketing. This is a new way to raise funds through target marketing in which investors providing value will be able to participate. KOLnet is decentralized marketing.

https://youtu.be/2WIFAsiEe3M

What is KOLnet?

KOLnet is a marketing launchpad connecting projects to micro KOLs by utilizing multichain token pools and Proof of Marketing. The blockchain industry allows KOLnet to explore the potential of marketing technology or MarTech, as they call it.

Its protocol monetizes key opinion leaders and decentralizes crowd influence by utilizing token swaps through multi-chain token pools in a Marketing DEX, providing liquidity, low cost, scalability, trust, and transparency.

KOLnet is an innovative, transparent, and fair launchpad that allows early-stage projects to optimize their marketing strategy through Initial Marketing Offerings (IMOs).

Verification of any marketing work and token settlement is automated via Proof of Marketing (POM). An intuitive and user-friendly way of verifying the marketing performance of Key Opinion Leaders (KOLS) while aligning financial incentives of all parties involved.

Post-launch projects will in the future be able to lock their discounted native tokens or stable coins into a KOLnet pool; in order that KOLS can join and enable marketing value to be gained from KOLS. Enhancing token economies through marketing can boost; project campaign growth, brand advocacy, product awareness, and drive to purchase decisions.

Outstanding features

What is the project trying to achieve?

The problem 

  • Conventional Launchpads only offer to fundraise and provide projects with no additional value for presale tokens 
  • Projects have no scalable method to provide proof-of-marketing in presale token rounds 
  • Despite demand from Micro-KOLs, they remain unutilized as they have to compete against the public for presale tokens 

Already a multi-million dollar problem that needs to be solved

The solution

  • Projects offering micro-KOLS presale tokens in return for marketing via Initial Marketing Offerings (IMOs).
  • Micro-KOLs monetized in large numbers meeting demand; made possible using token pools via a Marketing Launchpad.
  • Immutable verification of work enabling participation via Proof Of Marketing.

KOLnet maximizes a project’s marketing reach through Key Opinion Leaders (KOLS or commonly known as Influencers). KOLS create value by bringing adoption and awareness of projects to their followers and are incentivized with early access to presale tokens.

The current influencer market is worth billions only set to grow in the coming year. KOLnet connects KOLs to companies especially those who are not monetized and these are Micro-KOLS with a smaller number of followers but outperform the well-known influencers by at least 4x. In essence, creating crowd marketing of micro-influencers is a revolutionary concept and gaining massive traction across the Martech (marketing technology) industry.

KOlnet toward decentralizing marketing so everyone benefits

  • For KOL Token holders

KOLnet will collect private round tokens as marketing fees from projects launching on the platform.

You can now farm these tokens through Staking KOL tokens.

  • For KOL’s

KOLnet will be onboarding verified projects to their platform offering presale tokens.

KOLs can now invest by providing marketing as a service based on requirements.

  • For Projects

KOLnet provides Proof of Marketing (PoM) validating work, ranking KOL’s for quality, and boosting all of this through performance marketing based on data. 

Projects will now be able to use PoM as a means of settlement. Bringing value, trust, and transparency.

What is the unique selling point?

KOLnet unique features

There is no direct competitor and KOLnet is unique in terms of the way the proposition is being offered. There are other platforms offering partial overlap of KOLnet’s selling points such as IDO platforms, Crypto Influencer data aggregators, and Social Media reward projects.

Perfomance Marketing

KOLnet offers Initial Marketing Offerings – IMOS allows projects to attract KOLS in the same way as launchpads or IDOS do, however, KOLnet removes the barriers of whitelisting and instead requires the KOLs to genuinely create brand awareness by discussing the project with their followers.

  • Maximizing results for projects, modeling social media data, and offering augmented decision-making through the platform Ul.
  • Target markets according to geography, achieving the best traction across the world through performing KOLS.
  • Identifying premium timings will assist projects to calendarize their marketing maximizing control & results.
  • Removing the barrier of language with 185 languages processed. Analyzing topics in 22 languages and tracking sentiment in 26 languages, including Japanese, Arabic, and Mandarin.
  • Accelerating the available KOLs through channel analysis. Increasing the availability of KOLs to projects on the platform by onboarding those who produce the best engagement by post, reach, and impression.

Ranking

KOLnet’s ranking of Micro-KOLS (both on and off-chain) promotes trust and transparency, bringing to projects quality Micro-KOLS who are value investors that generate marketing reach for projects.

A ranking system verifying responsible KOLs through tracking social media and on-chain behavior.

Their proprietary algorithm is made up of a number of social media measures correlating with on-chain transactions by weighting behaviors that adjust a KOLS ranking.

The data is analyzed for social sentiment, followers, impressions, engagements, and platform specifics for each KOL

IMOs redefining marketing & how projects launch

  • KOLnet is an innovative, transparent, and fair launchpad that allows early-stage projects to optimize their marketing strategy through the innovation of WEB3 by creating Initial Marketing Offerings.
  • Initial Marketing Offerings (IMOs) attract micro KOLs to be rewarded in return for social media marketing incentivized by presale tokens and their utilities.
  • KOLnet by monetizing key opinion leaders decentralizes crowd influence by utilizing token swaps through multi-chain token pools.
  • Verification and settlement are automated through Proof of Marketing (PoM). An intuitive and user-friendly way of verifying the marketing performance of Key Opinion Leaders (KOLs) while aligning financial incentives of all parties involved.

IMOs will Redefine marketing Change how projects launch Unlock the world of Micro-KOLs.

IMOs – the Future of Crypto Marketing

In an IMO, micro-KOLS would be prioritized in the presale of their tokens creating value in return for their marketing services.

On the other hand, projects that entered into an IMO would be benefitted from the authentic, focused marketing they’d receive from the Micro-KOLs, driving engagement, and eventually its adoption, to greater heights.

More importantly, the project would be in total control of who, where, and how much marketing the IMO will achieve for them. There’s literally nothing to lose because projects will not only be able to generate funds, but they’ll also be receiving extensive marketing reach.

That being said, an IMO isn’t only limited to a project and micro-KOLs. Private investors will also be able to stake KOL tokens and earn rewards received from project IMOs launching on the platform. A true win-win situation for everybody!

KOLnet is a platform that offers IMO. Here at KOLnet, they help unlock the world of Micro-Kols who provide marketing value for crypto projects. KOLnet hones this KOL/project related to the extent that both parties will be operating efficiently as a “give-and-take” relationship.

As an added assurance, KOLnet will also be continuously providing proof of marketing, up-to-date ranking systems, and various forms of performance analysis to improve the marketing being conducted for a project.

By beginning the trend for IMOs, they’re revolutionizing the way projects will raise funds in the future. It’s decentralizing marketing so everyone benefits.

Proof of Marketing

KOLnet solves the problem of marketing is a hard activity to properly measure and understand the impact and introduces Proof of Marketing

  • Track: The first to bring proof of marketing where KOLs work is verified for completion before settlement
  • Ranking: A ranking system verifying responsible KOLs through tracking social media and on-chain behavior.
  • Settle: Maximizing results for projects, modeling social media data, and offering augmented decision-making through the platform UI.

Connecting Projects to Micro KOLs

Utilizing Multi-Chain token pools & validation through Proof-of-Marketing

Roadmap 

Technical data

Key metrics 

  • Token Name: KOLnet
  • Ticker: KOL
  • Blockchain: Polygon
  • Token Standard: ERC-20
  • Contract:  Updating…
  • Token type: Utility
  • Total Supply: 1.000.000.000
  • Circulating Supply: 48.233.333

Token allocation

Token release schedule

Token use case

$KOL is the multi-utility token of the KOLnet platform, some of the benefits of holding it are:

  • Getting early access to project pools in high demand
  • Investors staking $KOL tokens will earn rewards from the shared pool of presale tokens
  • Projects holding $KOL will get access to advanced features involving performance marketing

Token sale

KOL IDO will be launching on Thorstarter on May 3, 2022 (registration opened 28th April 2022)

Here are the initial details:

  • The $KOL IDO
  • Network: Polygon
  • Date: May 3rd, 2022
  • Price: $0.012
  • Release plan: 30% p/m over 3 months
  • Raise Size: $300,000 (Thorstarter)
  • Vesting: 10% TGE, 30% per month over 3 months

More information at: CLICK HERE

How to own the token?

Updating…

Market and Community

Community

KOLnet has crossed the mark of 16,900 Followers on Twitter

Backers

Team/ Founders

Partners & Investors

Verdict

In short, KOLnet monetizes Key Opinion Leaders by providing early investment to projects, and decentralized crowd marketing by utilizing multi-chain token pools. The launchpad is at the forefront of changing the way marketing will be done in blockchain, and truly supporting emerging blockchain projects.

KOLnet is the first to bring Proof of Marketing where KOLS only receive tokens once social media marketing work is confirmed complete. This is done via their integration into Social Media Channels.

Find more information about KOLnet:

Website: https://kolnet.io/

Twitter: https://twitter.com/kolnet_official

Telegram: https://t.me/KOLnet_Official

If you have any questions, comments, suggestions, or ideas about the project, please email ventures@coincu.com.

DISCLAIMER: The Information on this website is provided as general market commentary, and does not constitute investment advice. We encourage you to do your own research before investing.

Elise

Coincu Ventures

Victor

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