MetaMask Launches $30M Rewards Program on Mobile

MetaMask has introduced Rewards Season 1 on mobile, offering over $30 million in LINEA tokens, open to new and existing users for 90 days.

The initiative aims to boost user engagement in decentralized finance, enhancing MetaMask’s ecosystem and fostering activity on Consensys’ Ethereum Layer 2, Linea.

$30 Million in LINEA Tokens to Boost MetaMask Engagement

MetaMask’s recent rewards program launch signals a significant initiative designed to bolster activity within its ecosystem. Users can earn points by performing various transactions like swaps and contracts, integrating these features into daily use promotes a holistic platform engagement. The current season lasts 90 days, incorporating historical activity before October 15, ensuring that early user efforts aren’t overlooked.

This program introduces a seasonal structure, promoting continuous engagement with users through a seven-level rewards system. Participating users can enjoy exclusive benefits like trading fee discounts. This new structure aligns with MetaMask’s mission to strengthen its service offerings and enhance user experiences through tiered points and benefits.

Community reactions have been largely positive, with many users welcoming the opportunity to earn rewards directly within the app. Global Product Lead at MetaMask, Gal Eldar, stated:

MetaMask was built to give people true ownership of their assets.

Such sentiments reflect a broader industry trend towards empowering users in DeFi ecosystems.

LINEA Price Trends and Expert Forecasts

Did you know? In offering a 65% transaction fee discount, MetaMask sets a new standard for user rewards within DeFi ecosystems.

CoinMarketCap data shows LINEA’s current price at $0.01, with a market cap of $212.59 million. The 24-hour trading volume recorded $94.30 million, marking a 17.82% decrease. Over 90 days, the price fell 57.13%, based on data as of October 28, 2025.

Experts anticipate growth in user participation on the LINEA network as this rewards program rolls out. This initiative provides a unique integration model, likely to set a precedent in Layer 2 networks, enhancing transactional and user metrics for MetaMask and LINEA.