Animoca Brands Corporation Ltd’s majority-owned subsidiary Bondly Finance has changed its name to Forj, marking a strategic shift in the business to focus on mass audience participation in the world of Web3 technology and NFT through music, sports, lifestyle, famous brands and games.
Forj, formerly Bondly Finance, wanted a name that represented the future of his company. The name reflects the constant changes in the business and focus of the brand.
This strategic shift will allow them to focus on mass audiences entering the worlds of Web3 and NFT technologies across music, sports, lifestyle, celebrity brands and games. .
The brand expansion is driven by some of the top brand design professionals whose clients include family names like Uber, Disney, and Coca-Cola.
Previously, as Bondly Finance, it has been involved in notable partnerships. These include world-famous names such as Logan Paul, Lewis Capaldi and Bandsintown. Also, don’t forget, they built the first official Ethereum bridge to Cardano NFT.
The launch of this new brand marks an important milestone in their project’s journey in preparation for the mass adoption of Web3 and NFT technologies.
“Bondly Finance’s strategic rebrand to Forj comes at an integral time for Animoca Brands as we look to the popularization of Web3 technologies, including the evolution of the metaverse. Forj will deliver to consumers exciting and dynamic brands to provide an attractive gateway to these new Web3 experiences” added Yat Siu, co-founder and executive chairman of Animoca Brands.
The name change is just the beginning. Forj, along with Animoca Brands, will have several announcements in the coming months.
DISCLAIMER: The Information on this website is provided as general market commentary and does not constitute investment advice. We encourage you to do your own research before investing.
Join CoinCu Telegram to keep track of news: https://t.me/coincunews
Follow CoinCu Youtube Channel | Follow CoinCu Facebook page
Foxy
Coincu News
Discover the best cryptos to buy and hold today: Qubetics leads with 1000x potential, Ethereum…
With the platform facing a cracked whip, Trump Media company is expanding into new business…
Major crypto firms, including Ripple, Kraken, and Circle, are competing for spots on President-elect Donald…
Analysts highlight a breakout alert as Shiba Inu (SHIB), and Dogecoin show signs of recovery…
SEC Chair Gary Gensler will step down on January 20, 2025, coinciding with President-elect Donald…
The MicroStrategy convertible notes offering, initially set at $1.75 billion, was increased to $2.6 billion…
This website uses cookies.