Meta Places Its VR Platform Horizon Worlds On ‘Quality Lockdown’
Due to ongoing issues, Meta leadership has placed the company’s metaverse VR platform, Horizon Worlds, on quality lockdown until the end of the year.
Internal business memos acquired by The Verge show that Horizon Worlds staff has been regularly admonished by department leadership for seldom using the platform, despite repeated directives to do so both at work and at home.
According to other memos, the Horizon Worlds team has been told to remain in a “quality lockdown” for the remainder of the year in order to fix persistent concerns with the platform’s design and operation.
The company’s VP of Metaverse Vishal Shah wrote to employees on September 15:
“For many of us, we don’t spend that much time in Horizon and our dogfooding dashboards show this pretty clearly. Why is that? Why don’t we love the product we’ve built so much that we use it all the time? The simple truth is, if we don’t love it, how can we expect our users to love it?”
Horizon Worlds’ leadership discovered that its team members’ engagement with the platform was still inadequate two weeks later. In a memo dated September 30, Shah stated that a mechanism was being developed to make managers accountable for mandating Horizon sessions for the workers and pushing them to use the platform with non-work colleagues.
When Meta CEO Mark Zuckerberg presented the first look at his company’s multi-billion dollar virtual reality metaverse venture, Horizon Worlds, the internet mocked the platform’s aesthetics, prompting Zuckerberg to offer a pained apology, insisting Horizon was capable of much more and developing swiftly.
Even the company workers who are attempting to enhance the platform appear to have little esteem for the platform.
Zuckerberg frequently defended his metaverse division, Facebook Reality Labs (FRL), to shareholders during Meta’s Q2 earnings call in July.
“This is obviously a very expensive undertaking over the next several years. But as the metaverse becomes more important in every part of how we live… I’m confident that we’re going to be glad we played an important role in building this,” Zuckerberg conceded at the time
Since changing its name from Facebook last autumn, the company has been all-in on conquering the metaverse. However, despite Zuckerberg’s ravenous spending in the metaverse, results have yet to materialize.
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