Polygon Has Been Chosen For ‘Starbucks® Odyssey’
For what the coffee behemoth is referring to as a web3 ‘Odyssey’, Starbucks has chosen Polygon as its blockchain provider.
Starbucks Rewards Loyalty program members and Starbucks partners (employees) in the United States will be able to earn and purchase digital collectible stamps in the form of NFTs through the new initiative.
The company said the membership program will unlock access to “immersive coffee experiences: from unique merchandise and artist collaborations to invitations to exclusive events.”
The “journeys” will entail customers participating in interactive games or completing challenges aimed to provide them with a more in-depth understanding of the Starbucks brand and coffee. Completing journeys will earn them NFTs, dubbed “journey stamps” by the company.
Customers and partners can join the waitlist for the “experience,” which will premiere later this year, for the first time on Monday.
The co-founder of Polygon, Sandeep Nailwal said:
“As a leading infrastructure provider enabling people and technology to collaborate and exchange value globally and freely, Polygon provides the ideal launchpad for Starbucks’ entry into Web3.”
The announcement is expected to take up a large portion of Starbucks’ investor presentation on Tuesday.
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