Axie Infinity And Bit2Me Form Partnership to Expand in Spain, Portugal, and Latin America.
The new play-to-earn model is reshaping the videogame business, and Axie Infinity has emerged as one of the industry’s most successful pioneers. The game is built on blockchain and non-fungible tokens (NFT), and the company hopes to extend and strengthen its presence in Portugal, Spain, and Latin America.
To that end, it has formed a partnership with Bit2Me, one of the largest Spanish cryptocurrency–based financial technology services platforms, to strengthen its position in those markets.
Bit2Me will be one of the AXS exchange partners for gamers in Southern Europe and Latin America as a result of this strategic relationship. Players of the blockchain game will have access to all of the platform’s benefits, including telephone assistance in Spanish and Portuguese from native agents, among other things.
According to Onozawa, Jeffrey Zirlin, co-founder of Axie Infinity, stated that he is particularly interested in the markets of Portugal and Spain owing to the significant demand these nations are developing.
Latin America is one of its mainstays, where it has achieved widespread acceptance and which Axie Infinity hopes to entrench even more. For several Latin American Axie Infinity gamers, the revenue generated by the game is their primary source of income.
Onozawa emphasized that the present exchange from fiat to cryptocurrencies in Bit2Me is only accessible with the euro; however, he emphasized that the team is working hard to offer direct exchange from fiat currencies from Latin American nations as soon as possible.
The Spanish crypto exchange hopes to draw more members to its community outside of Spain, where it has a strong presence, in order to increase the number of B2M holders and users. Furthermore, Onozawa indicated that it will give critical assistance for numerous Axie Infinity meetups around Latin America and implied, but did not confirm, that “B2M could provide advantages within the Axie Infinity ecosystem.”
Axie Infinity, on the other hand, will benefit from a notable strengthening of the instructional material relating to Axie Infinity in the Bit2Me Academy, a free crypto educational platform that had 2.9 million visitors last year.
Onozawa noted that Axie Infinity will benefit from having Bit2Me as a strategic partner due to the substantial experience gained from the Spanish-speaking markets and its peculiarities since 2014.
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